Using Technology to Lead with Clarity, Consistency, and Respect
- meganm52
- 3 days ago
- 2 min read
In this episode of WomanUP!® Live, we had two tech-forward guests share how they use technology to lead their businesses with stronger communication, clearer systems, and better boundaries.
Meet Our Guests
Samantha Tov, REALTOR® and Co-Founder of Portfolio Real Estate, Vice-Chair of the C.A.R. Business Technology Forum, Director of the C.A.R. Board, 2026 WomanUP!® WaveMaker, Advisor for AREAA Greater Sacramento, past president of Sacramento Association of REALTORS - first Asian female president in the organization's 106-year history.
Samantha reinforced the importance of structure behind communication. Systems, follow-up, and professionalism all play a role in how leaders show up for their teams and clients.
“Communication is through your phone, your text messages, your emails, and how you communicate is the key to success.” - Samantha Tov
Jamie Tian, Founder and Broker-Owner of RealiFi Realty, Member of the C.A.R. Business Technology Forum, CA NAR Director of the C.A.R. Board, Immediate Past President of AREAA National (for not just one year, but two), she was NAR’s 30 under 30 in 2017, Realtrends top 1% of agents nationwide and an AREAA A-List top producer 6 years running.
Jamie spoke about the value of setting clear expectations from the start.
“Communication is one of the biggest things that determines whether a client or agent’s experience feels calm, professional, and organized, or very stressful and chaotic.” - Jamie Tian
Using Technology with Intention
The episode also explored how tools like Follow Up Boss, ChatGPT, Claude, Gamma, and Gemini can support communication and save time, without replacing the human side of leadership.
Final Takeaway
A key part of the conversation was boundaries. Both guests spoke openly about responsiveness, respect, and the importance of protecting your time.
This episode is a strong reminder that leadership in real estate is not just about tools. It is about consistency, judgment, communication, and knowing how to use technology without losing the human connection.
If you are building your business, leading a team, or stepping into a bigger leadership role, this replay is worth watching.
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